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ART DIRECTION – BRANDING – IDENTITY

Pretty Please Aesthetics

Rooted in authentic beauty and self-love

It’s not a fix, it’s a friendship. Pretty Please Aesthetics is a customized medical spa with a focus on enhancing patients’ natural beauty with tailored, results-driven care and an unwavering commitment to your best self. With a new location opening in Sacramento, Pretty Please reached out to Honey to lay the groundwork with a strong brand strategy and identity design for the next chapter — ensuring a cohesive brand, a strong story of value, and a true connection with their patients and community. So we took a page from their philosophy – coming alongside them as an expert partner and also as a trusted friend on their journey to embrace and elevate their innate beauty.

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CREDITS

Role – Art Direction, Lead Design
Studio – Honey
Creative Direction – Ashley Rodseth
Strategy – Meghan Phillips, Lucía Cheney

MORE WORK
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 ALL WORKS BY LAUREN HIROSE-AFSHARI © 2023.
PLEASE DO NOT REPRODUCE WITHOUT THE EXPRESSED WRITTEN CONSENT OF LAUREN HIROSE-AFSHARI